Azavar Technologies Blog

Crucial Website Personalization Tactics You Should Be Implementing

Posted by Azavar Development Team

April 19, 2017 at 12:51 PM

A New Era of Website Personalization

Today we’re experiencing a new era of website personalization. Members of a generation steeped in Facebook, Instagram, LinkedIn and other social media expect to find what they are looking for right away – wherever they are at the time and whatever device they are using. To keep up with these rapidly evolving expectations of the online experience, best-in-class organizations are moving beyond the static cookie-cutter approach found on many of today’s websites. Instead they are proactively managing the user experience based on specific profiles and online behaviors.

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The advantages of a more personalized approach are clear.  Rather than asking visitors to wade through mountains of information to find what they want and need, the most relevant pages, products and offers are filtered and displayed to improve the user experience and move individuals along the path towards a purchase decision or other action. This paper takes a close look at personalization, how it works and the tools you need to tailor and deliver personalized content to your website visitors.

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Topics: Customer Journey, Website Personalization

New Tool Helps Developers Improve Page Load Times

Posted by Azavar Development Team

March 9, 2017 at 10:17 PM

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Today’s mobile-first environment has brought the continued evolution of website performance and page load times to the forefront of web development. If your site is loading slowly, it can potentially harm your relationship with both your customers and the search engines.

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Topics: Website Development, Sitefinity, Custom Application Development

Is the Future Cloudy or Bright for .NET?

Posted by Azavar Development Team

January 17, 2017 at 8:14 PM

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Azavar has been pioneering technology since 1996 and we’ve used a variety of programming languages and platforms over the years. We’re dedicated to the principle of pushing the limits of web and mobile devices to create rich online user experience. The most innovative solutions that we currently build utilize the .NET framework.

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Topics: Application Developers, Custom Application Development, Technology Solutions, User Experience

7 Reasons to Choose Sitefinity [INFOGRAPHIC]

Posted by Azavar Development Team

January 10, 2017 at 8:20 PM

Progress® Sitefinity™ Content Management System (CMS) is a user-friendly CMS that powers over 8,000 websites worldwide across various industries - from Financial and Government Services, to Communications, Retail, and Entertainment.

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Topics: Website Development, Content Management System

The Digital Marketing Technology Landscape [INFOGRAPHIC]

Posted by Azavar Development Team

January 3, 2017 at 8:25 PM

According to MarTech Today, nearly 4,000 companies and their related tools are now part of the marketing technology landscape. The exponential growth in digital marketing technology has forced marketing professionals to identify the core marketing functions and systems to fit their needs.

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Topics: Website Development, Content Management System, Google Analytics, Digital Marketing

Everything You Need to Know About a CMS Intranet

Posted by Azavar Development Team

September 28, 2016 at 2:35 PM

INTRANET-ILLUSTRATION.jpgStarting in the early 1990s, groups and organizations all around the world have used Intranet systems to help simplify and improve on the management collaboration and productivity of their employees. In fact, the world ‘Intranet’ means the use of an internet system restricted to a group of authorized individuals and users within an organization.

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Topics: Website Development, Intranet, Intranets

Four Steps to a Better Mobile Strategy

Posted by Azavar Development Team

August 12, 2016 at 10:00 AM

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Americans are now using smartphones and tablet apps more than PCs to access the Internet. According to CMOCouncil.org, by the end of 2017, 87% of the total sales of Internet-enabled technology will be made up of mobile devices and nearly 25% of overall eCommerce revenues will come via mobile devices.

There’s a plethora of other statistics out there supporting the simple fact that the proliferation of mobile devices and the way people use them are continuing to expand at a break-neck pace. It’s no longer an option to have a mobile strategy, it’s become a necessity.  But where to start?  Here are 4 steps you should consider in building a better mobile strategy:

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Topics: Mobile Apps

Most Businesses Hate Their Website, Do You?

Posted by Azavar Development Team

August 9, 2016 at 9:00 AM

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How happy are you with overall performance of your company website? If you're like most organizations, you're probably a bit concerned that your site may be lagging in some key areas that could be costing you business.

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Topics: Website Development

How to Supercharge Conversion Rates With Your Website

Posted by Azavar Development Team

August 2, 2016 at 4:30 PM

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Congratulations!  Your website is launched and is getting decent traffic. However, the analytics are telling another story; one of high bounce rates and little in the way of improved sales or leads. 

If you’re a website owner, digital marketer, or sales professional, you understand the criticality and challenge to improving your online conversion rates. Here are some basic tips for turning your web traffic into solid business leads.

Have a Strong and Unique Value Proposition

Online users decide within a matter of seconds whether they want to continue on your site or bounce to a competitor’s site. A strong and unique value proposition that sets you apart from the competition should be the first thing visitors see when they arrive at your site.

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Topics: Website Development

5 Effective Web Design Tips for Ensuring a Great First Impression

Posted by Azavar Development Team

August 1, 2016 at 1:00 PM

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When it comes to web design, you often only get one chance to keep visitors from clicking the back button on their web browser. Web design is a lot like going to an interview: you get just a few seconds to make your first impression on site visitors. Depending on that impression, you could convert a lot of paying customers or lose visitors forever.

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Topics: Website Design, Website Development